2016 Bronto Commerce Marketing Report
What new personalisation tactics retailers should use to engage consumers, build loyalty and drive revenue.
SYDNEY – 16 December 2015 – Bronto Software, the leader in commerce marketing automation and a NetSuite (NYSE: N) company, today released a new report that reveals how consumers want retailers to personalise their ecommerce shopping journey, and what new personalisation tactics retailers should use to engage consumers, build loyalty and drive revenue.
The report, “Commerce Marketing Gurus: Top 2016 Trends,” compiles expert advice and the results of multiple Bronto surveys of shoppers and retailers, urging commerce marketers to move personalisation to the top of their New Year’s resolutions.
